Laws, not opinions
Hick's, Miller's, Von Restorff, Gestalt, Fogg. If a decision can't be defended to a room of stakeholders, it isn't a decision yet.
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Davit Kocharyan
DK
Senior UX & Product Designer Paris
Six years designing for retail, banking, gaming and B2B software. I work in four languages, teach at the Sorbonne, and care most about the moment a product either earns someone's trust or spends it.
Selected work
How I work
Attention is borrowed
No dark patterns, no manufactured urgency. A product that has to trick someone into staying has already lost them.
Real numbers only
A case study built on invented metrics is a case study about nothing. I'd rather show the reasoning than a rounded-up percentage.
Teaching
Paris 1 Panthéon-Sorbonne
UX/UI design
Teaching keeps the fundamentals sharp and forces me to explain the why, every week, to people who will ask.
Let's talk.
Open to consulting and product work.